Should You Invest in Realtor Coaching?

Should You Invest in Realtor Coaching?

Written by Alison Lurie, In Real Estate, Published On
October 13, 2022
, 17 Views

I am sure that I am not alone in my anxiety about the future, especially when it comes to money.  Here in the United States, this has really only been exacerbated by the state of the economy and the inconsistency in regard to job security.  Certainly, it has inspired a lot of us to shift our attention to potentially moving careers.

So, what options are out there?  Personally, I find that real estate is quite a promising field and career path.  Why is that?  Well, if there is any part of the United States economy that is still doing well and growing, it is real estate.  You can read up on that in this article, if you are curious.

That all being said, it can be hard to dip our toes into this field without someone to help us out.  Today, I am going to cover what it takes to become a realtor.  On top of that, though, I want to share some helpful information regarding mentorship and how a mentor can really help you out as you get started.

What Does a Real Estate Agent do?

Should You Invest in Realtor Coaching?

Before I dive in, I want to cover all of the simple bases first.  Obviously, it is a bit difficult to pinpoint whether we want to do a job before we know all that it entails.  So, what do real estate agents do, anyway?

Essentially, they are the ones who help their clients buy or sell properties.  They are typically the ones who handle the negotiations.  The biggest catch to this career path is that most income comes from commissions.  If you are unfamiliar, that means that your salary is highly dependent on actually making sales.

That is not all a bad thing, but it can sometimes mean that the pressure is on.  It is a big reason that you have to get certified to sell properties.  What all does that involve, though?  Is the process of becoming a realtor difficult?

  • What it Takes to Become One

Now, as you can probably guess, it is not exactly “easy” to get started in the real estate market.  If that were the case, then everyone would be doing it, right?  So, what is involved?  Well, the first thing that you should figure out is what the requirements are for the state in which you want to get your license.

Each one has slightly different parameters.  Here is a page that shows those parameters for the state of California: https://www.dre.ca.gov/examinees/requirementssales.html.  There are some consistencies though, such as taking some coursework and then a final exam.

Beyond that, though, let us discuss some of the qualities that make for a good realtor.  One, of course, is determination.  The ability to persist even in times of difficulty can certainly make a huge difference between success and failure.  In a similar vein, problem-solving is another good trait.

Finally, you should be a “people person.”  What I mean by this is that you can communicate easily and readily.  Negotiation should be something you are prepared to handle as well, without getting confrontational or frustrated (at least openly).  If that sounds like you, then this might just be a good fit for you!

  • What Comes Next?

Should You Invest in Realtor Coaching?

You are probably wondering what to do after you get your license.  It can be hard to know exactly where to start, after all.  There are plenty of options available, but it can be difficult to decide which route to take.

If you already have some contacts, that might be where you want to begin.  Reach out to the people that you know and see if anyone is looking to sell or purchase a property!  If not, though, you might feel a little lost on how to proceed.

Something that could help is finding a great realtor coach who can connect you with their own contacts and guide you through the process of being a newcomer in this field.  To say the least, it can certainly help you get a leg up on some of your competition.

One of the biggest things to remember about this is that there will inevitably be a lot of competitors.  This is true whether the market is booming or crashing.  In either situation, other realtors want to make the same sales and land the same clients.

What does this mean for aspiring real estate agents?  In simple terms, it means that you need to utilize every asset that you possibly can.  A part of that could be investing in a mentor figure.

Those soft skills that I mentioned above can be something quite valuable as well.  In particular, being able to talk with people and make them feel comfortable and at ease with you is a great quality to have.  The more personable you are, the more likely you will be to land clients.  Without that, it is difficult to sell yourself to them.

After all, that is a huge part of this.  Obviously, you have to sell the property.  However, you also have to market yourself.  Make clients aware of all that you can bring to the table.  What might that look like?

It can take a lot of different forms.  You could tell them that you have a vast network to touch upon (especially if you do have a coach on your side).  Talk yourself up and speak on your accomplishments in your listings.  Make yourself someone that both buyers and sellers want to work with.

Hopefully, something in this article has been helpful to any prospective realtors out there.  Sure, it can be an intimidating and challenging field to dip our toes into.  However, with great risk comes great reward, and I think this is an excellent example of that.

Even if you are sharing the commission with a coach that you are working with (which is often how those partnerships work out), there is still a lot in it for you.  Just remember what I have said and keep persevering!

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