- 1 Pinterest Marketing 2020: A Step by Step To 20K Followers
- 2 Pinterest Marketing: Using Pinterest for Business Growth
If you thought the social media platforms were limited to Facebook and Instagram only, you need to update your existing knowledge.
A new contender is rapidly making its place as your new business friend—Pinterest. On Pinterest, you can expand your pins faster than Twitter’s tweets. So, with Pinterest, you are looking for an extended reach and promotion of your products and services.
The real strength of Pinterest is its business account and its features. Its visual nature will help you to promote your business and show what and how you are working.
The links with pins on this social media can be linked back to your website, increasing the traffic. Pinterest is an excellent platform for sharing great products and ideas. Later, you can tell them how and where to get that product and channel them to your site.
With the increasing popularity of Pinterest as a marketing platform for businesses, many learning platforms have introduced courses on Pinterest Marketing.
To learn more about Pinterest marketing, look at the courses below.
Pinterest Marketing 2020: A Step by Step To 20K Followers
This course is one of the most highly rated courses available on Udemy. With an overall rating of 4.8, this course will help you create your Pinterest business account. This course has been specifically designed for bloggers and internet marketers.
You will learn how to increase your daily followers with the instructor. Below is a list mentioning the main learning benefits you will get with this course:
- Drive traffic to your website
- Grow a massive number of potential clients related to your business
- How to optimize your account to make it SEO-friendly
- Use Pinterest geared towards improved marketing strategy
Pinterest Marketing: Using Pinterest for Business Growth
The next course on Udemy on Pinterest is listed as a bestseller. It is designed for active learners ready to retain the learning by taking notes and using the vast resources provided during the teaching. More than 6,000 students around the globe are currently taking it.
The salient features of this course are mentioned below.
- Make a professional-looking business account for your website to get going.
- Help you optimize your business site on prominent search engines.
- Help you understand what the requirements of your business and customers are
- Manage collaborative activities with new and potential clients for engagement and retention.
Pinterest Primer
If you are a beginner on Pinterest, this course is ideal for you. After this course, you will undoubtedly start your Pinterest marketing campaign. Pinterest Primer is a free course, so go through it and build a solid foundation for your Pinterest marketing. This course is being authored by McKinzie Bean, who herself is a blogger.
With this course, learn to:
- Make an optimized profile
- Create pins that can go viral
- Learn about the realities and stories made around this platform
- Avoid mistakes that marketers commonly make
This is a beginner’s level course, so you already have a Pinterest-optimized profile. You might want to consider a slightly advanced course mentioned below.
Pin to Profits Foundations
This is another course to learn Pinterest. They were authored by McKinzie Bean, who is also a blogger and a strategist. With McKinzie, you will learn to create optimized blog businesses based on the metrics and calculations.
Here, have a look at the features and details of this course. With 20 video tutorials, lessons, and exercises, you will learn about:
- The advantage of having a Pinterest business account.
- Profile creation and optimization, including Bio, Boards, and Worksheets
- Pinterest Analytics
- Rich Pins and their setup
- Creation of Viral pin
- How to build traffic for the website
Here, you need to note that this course is best for those with prior knowledge of Pinterest. It might not be a good fit for those who are Newbies in the field of Pinterest Marketing. For that, we suggest you take the introductory-level courses mentioned above.
Pinterest Academy
Another source for accessing courses and resources related to Pinterest is the Pinterest Academy. The academy presents a series of classes on Pinterest’s basics and advanced levels and its marketing campaigns.
These nine courses will help you use Pinterest for your businesses and fulfill your client’s requirements. Although the entire course may only take one hour to complete, you can choose only the courses that satisfy your needs and requirements.
Pinterest Academy include:
- Understand what Pinterest is
- Narrative of Pinterest and the intentions of this course
- The creative inspirations to get you going
- Creative strategies to be employed
- How to target and buy.
- How to set up a business Pinterest account
- How to design and set up a campaign for your business website
- How to manage the analytics of the campaign
- Creating plans and strategies for launching a campaign
Pin Practical Accelerate
Moving forward, this course will be on our list of best courses and resources for learning Pinterest marketing. Monica Froese excellently manages numbers and metrics and teaches Pin Practical Accelerate.
This is a nine-day rapid course that promises you to accelerate your Pinterest marketing within two weeks.
This course includes the covers the following areas:
- Three video how-to-do lessons
- Two spreadsheets to supplement the course
- Daily communication through emails to keep you motivated and on track
- You become part of the network that gets updates for the lifetime
The course is perfect for those who like to take on challenges and follow the momentum and beat. These challenges will upgrade your strategy in nine days. It would be best if you assigned separate times for this course’s activities to keep up with speed.
Pinterest Traffic Avalanche
This course will live up to the requirements posed by its name. You will find frequent updates regarding this course, making it one of the essential courses about Pinterest marketing found online.
Alex Nerney & Lauren McManus are the authors and the founders of the Create and Go platform.
Pinterest Traffic Avalanche is focused on the following aspects:
- How to make your profile on Pinterest
- Using pin scheduling to build the traffic of your blog
- Teaching you how to set up your customized pins
- How to use group boards to work cooperatively
- Understanding Pinterest analytics and managing the traffic of your website or blog
- Putting Pinterest into use for the collection of Emails
Conclusion
Pinterest has become the next best platform for promoting your business website or blog. As you saw in this article, many forums have capitalized on this rising opportunity and created courses geared toward teaching you Pinterest Marketing.
Like the article, the course type varies according to duration and level, such as beginner, intermediate, or advanced. All the courses also have some prerequisites. Fulfilling those requirements will help you materialize what you have learned from these courses.