8 Tips To Keep Your Brand’s Social Media Feeds Fresh

8 Tips To Keep Your Brand’s Social Media Feeds Fresh

Written by Deepak Bhagat, In Marketing, Updated On
April 13th, 2024

Do you know why managing social media accounts and campaigns is the most challenging part of the job? Developing new content ideas every time you upload a post would be best.

Social media marketers must manage multiple accounts simultaneously and update them with the latest content.

However, due to the lack of content ideas, marketing managers repost the older content repeatedly to keep their social media accounts active.

Social media campaigns are about keeping your social profile active and staying socially connected with your customers and followers by delivering valuable content. Social media content should blend various content types that can be informative, educational, interesting, and entertaining, enhancing followers’ lives. You must know how to increase followers on social media.

These are the major factors that your customers are looking for while connecting with your social media account.

So, in this article, we will guide you through the top 8 social media content ideas to keep your brand active and share fresh feeds with your followers.

Let’s begin!

8 Tips To Keep Your Brand’s Social Media Feeds Fresh


The first tip is to plan the social media content for the entire month. This content calendar helps you manage your social media account’s content before uploading a post. You can decide the content topic for the day, an entire week, or a month by assigning a particular day and date of publication so that you will have the content ready in your hand a day or week before.

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It is the best way to create fresh new content for your social media profiles and deliver unique content to your follower’s feeds.

2. Create Small Video Clips


Insfollower’s posts use graphics, and it is better to create a small video clip of the content you want to deliver to your audience. Video content is easier to digest and more engaging than text-based content.

Make sure to keep the video clips for less than 30 seconds, it will be social media friendly as social media also a 30-second video clip as a default of large videos.

Trim video clips are easy to engage with and instantly grab viewers’ attention while browsing their social media feeds.

3. Share the Latest Updates Related To the Industry

You might have fallen into a specific industry category as a brand or business. To stay relevant and quickly catch up with your followers, keep them updated with the latest industry trends, news, technology innovations, etc.

This will also help you to build a strong image of your social media profile with the audience, and they will find your social media account a reliable source of information related to your industry.

4. Run A Hashtag Campaign

4. Run A Hashtag Campaign

If you want to get a regular update of content for your social media feeds, even if your content creation team is not there or you didn’t plan the calendar, running a hashtag campaign is the right way to keep the social media feeds fresh and alive.

Create a unique hashtag and use an attractive phrase so that your followers and fans find it interesting to create content using your hashtag.

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Now, you don’t have to worry about the content your social media followers do for you and spread the word about your company to people.

5. Promote Brand Through Giveaways


Announcing giveaways is perfect for your social media content strategy because it will drive enormous engagement from your followers.

While promoting your giveaways, you are also not required to update any new content for a long time until the giveaway campaign ends.

You will also find enough time to build your social media content strategy and topic ideas for next week or month.

6. Start Collaboration With Other Brand

To encourage more content ideas and boost fresh social media feeds, collaboration with other famous industry leaders or social media influencers can give you new content ideas.

Find popular social media influencers who create similar niche content or collaborate with brands that make it useful for your followers.

The collaboration content can be placed similarly on both social media accounts. This way, you will get new and fresh content to update your social media feeds.

7. Go Live On Social Media


Going Live is another good way to create content for your social media channel to keep your followers’ followers your audience.

Make sure to record the Live session. You can use the video clips to make small clips or even capture pictures displaying the audience’s engaudience’s reactions.

8. Repost User-Generated Content


We discussed the hashtag campaign earlier, so now comes its use case. Do you know how you will use the content created during the hashtag campaign?

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User-generated content is content your customers, followers, or fans create without force from the brand or business.

Social media users willingly create content for your brand, mentioning your brand through hashtags, mentions, or tagging your social media profile in their social media content.

If you are running out of ideas or your content creation team is busy with other projects, user-generated content will be a ray of hope to keep your social media account updated with fresh new content which is also engaging and attractive.


When everyone is promoting their business and products on social media, how can you avoid social media marketing?

Using these social media content ideas, you can easily create an influential content playlist for your social media account, keep the social media feeds always fresh and updated, and drive enormous engagement of followers to your branded content.

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